Curated resources for product people
We bring you the smartest takes on Product Management that matter. Loaded with articles, videos, podcasts, and more, Product Manual is your essential guide to building remarkable products.
How to Run an Empathy & User Journey Mapping Workshop
This article will teach you two popular design workshop techniques: empathy mapping and user journey mapping. Empathy mapping is a way to characterise your target users in order to make effective design decisions. User journey mapping is a way to deconstruct a user’s experience with a product or service as a series of steps and themes.
The product design sprint: diverge (day 2)
In the first two days of the sprint, we’ve learned about the problem, shared a lot of knowledge, and chosen the challenge we want to tackle in this sprint. It’s time to start cranking out solutions. Expect this step to take between two hours and all day.
Introduction to the Essential Ideation Techniques which are the Heart of Design Thinking
Ideation is at the heart of the Design Thinking process. There are literally hundreds of ideation techniques, for example brainstorming, sketching, SCAMPER, and prototyping. Some techniques are merely renamed or slightly adapted versions of more foundational techniques.
How to Select the Best Idea by the end of an Ideation Session
Once an ideation session has finished, it’s time to collect, categorise, refine and narrow down the best idea, solution, or strategy. Here are the best selection methods. It’s Post-it voting, the Four Categories method, the Bingo Selection method and the Idea Affinity Diagram. The Six Thinking Hats and the Now Wow How Matrix will help you apply the idea criteria, which are right for your current design challenge.
The product design sprint: understand (day 1)
Chances are that everyone involved in the sprint has different perspectives on the problem — and different information that might be helpful. The goal of the first day is to encourage everyone to share what they already know and develop a common understanding with the rest of the group.